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Campaign For Real Bales

Join Massey Ferguson's Campaign for Real Bales and be assured of excellent quality bales every time!
We're on a mission to rid fields and barns of soggy bales and replace them with well-formed, dense, good quality bales for feed and bedding.

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Massey Ferguson balers are built with pride and passion at our Hesston® Factory in Kansas, USA. In the UK and Eire they are the market-leading large square baler with nearly 130 units sold this year alone. The popularity of this baler range comes from its excellent reliability, high productivity and reputation throughout the industry.

As part of our dedication to the harvest season we'd like you to join us in our Campaign for Real Bales! If your bales are looking a little sad or lacking the correct weight and density for your business, then become part of our baling revolution and look forward to REAL BALES, every time.

Steve Benson Farming Ltd.

Formed 30 years ago, Steve Benson Farming Ltd is responsible for the cropping on 3,000 ha of arable land together with 500 ha of grass, all located within 25 miles of Swindon and farmed under long-term tenancy and contract agreements.

In 2013, the company hired-in its first Massey Ferguson large square baler from local MF dealer, Lister Wilder, to assist with the harvesting of more than 2,000ha of barley and wheat straw. Over the season, the MF 2170XD baler produced close to 7,500 bales, each one measuring a consistent 1.2m by 0.9m.  

“We were very pleased with the performance and reliability of a machine of which we had no previous experience,” commented James Roberts, working manager with Steve Benson Farming. “The vast majority of the bales went to livestock farms in Wales and the south- west of England and produced good solid transport loads thanks to their evenness of size, shape and density.  

“Our favourable first season’s impressions of the Massey Ferguson baler left us looking forward with great confidence to this year.”

James Roberts

Dean Bartram

Agricultural Contractor, Littleport, Cambridgeshire

Dean Bartram runs three Massey Ferguson large square balers – two MF 2290s and an MF 2190 - as part of a farm contract business that employs nine full-time staff, serving an area within a 60 mile radius of the company’s base at Littleport in the Cambridgeshire Fens.

This year, Dean expects to bale close to 4,000ha of wheat, barley and oilseed rape straw, plus miscanthus, producing a total of more than 35,000 large square bales, around 85 per cent of which will be used for biomass power production. The remainder will be sold for use as animal bedding.  

“Our contract business has been using large square balers since the early ‘90s and we have established good, dependable outlets for the straw,” commented Dean. “We get on well with Massey Ferguson balers which have proved reliable, packing a high density bale of consistent shape and size.  

“The longer bale chamber and revised back doors on the latest MF 2290 help produce an even better shaped, denser bale than before while the large flotation tyres available for the tandem axle model help minimise marking and compaction when working on soft ground.  

“I like the fact that the very last big bale we produce in a field is invariably the same size, shape and weight as the first, promoting safer and more convenient handling and transport.”

Dean Bartram

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