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13 October 2016

CEMA President Richard Markwell calls for EU policies to be improved to increase farmer uptake of precision agriculture and digital technology


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In his role as President of the European Agricultural Machinery Association (CEMA), Richard Markwell of Massey Ferguson, a worldwide brand of AGCO (NYSE:AGCO), is encouraging European Common Agricultural Policy reform to focus on innovation and include measures and incentives to help farmers invest in digital technology and equipment.

The Vice President and Managing Director Europe/Africa/Middle East of leading farm machinery brand, Massey Ferguson, has recently been re-elected to a second two-year term of office at CEMA and was invited to present the Association’s latest policy paper at the annual Congress of European Farmers in Athens.

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